Analytical Alliance
Performance marketing audits

Most agencies report. This one thinks.

We open your ad account, trace every rupee to a qualified lead, and tell you exactly where the money stops working.

Book the ₹4,999 Account Autopsy What you get
Phase one

Every rupee traced to a real outcome.

Phase two

One account. One written verdict.

Delivered within 72 hours of payment

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01 · The problem

Your dashboard is not lying. It is just not answering the question.

Where the money leaks
Spend
Clicksleak
Leadsleak
Qualified leadswhat you keep
Illustrative shape · widths are not data
Reading the account

Impressions, reach, clicks. All of them can rise while your bank balance falls. The platform optimises for the outcome you gave it, and almost nobody gives it the right one.

The real question is narrow. Of the leads that came in, how many were real, how many converted, and what did each one cost. Answering it means reconciling the ad account against the sales record, line by line.

That reconciliation is the work. Everything else is reporting.

02 · The offer

The ₹4,999 Account Autopsy

One account, one analyst, one written verdict. You keep the document whether or not you ever work with us again.

One document · five sections
01 Spend
02 Leads
03 Targeting
04 Tracking
05 Verdict
01
Spend reconciliation
Every rupee in the account traced to a campaign, an ad set and an outcome. We start from the platform export, not the summary screen.
02
Qualified lead accounting
Your leads sorted into real, junk and duplicate, then costed. This is the number most accounts have never seen.
03
Targeting and creative read
Which audiences and which pieces of creative are carrying the account, and which are quietly absorbing budget.
04
Tracking integrity check
Pixel, events, conversion setup. If the signal going back to the platform is wrong, everything downstream is guesswork.
05
Written verdict
A short document naming what to stop, what to fix and what to protect. Plain language, no dashboard tour.
03 · Deployment sequence

The first 30 days, then monthly.

01
Week 0 to 1
Audit
Full teardown of account history, targeting, creatives, lead quality. We find the leaks before a rupee is spent.
Find the leaks
02
Week 1 to 2
Rebuild
Targeting locked to your serviceable area, forms that disqualify time wasters, fresh creative set, tracking sheet live.
Fix the structure
03
Week 2 to 4
Launch
Campaigns live in your own account. Every lead gets a verdict: qualified or not.
Go live
04
Month 2+
Compound
Winners scale, fatigued creatives retire before the CPL curve rises. You see the real cost per qualified lead every month.
Scale winners
04 · Refusals

Five things we will not do for you.

Stated up front so neither of us wastes a call finding out.

P01
No vanity reporting
No deck of impressions and reach. If a metric cannot be tied to a qualified lead, it stays out of the report.
P02
No guaranteed numbers
Nobody can promise a cost per lead in advance. Anyone who does is guessing.
P03
No lock in contracts
Monthly work stays monthly. If the account stops improving, you can leave that week.
P04
No work without account access
We do not advise from screenshots. No account and sales record, no verdict.
P05
No scaling a broken account
No budget increase on a leaking account. The fix comes first, then the spend.
05 · The analyst

Built by an analyst, not an agency.

Analytical Alliance was built by Karan Thakkar. Seven years in analytics, working with top restaurant chains pan India, and previously a senior consultant for a US based firm. He personally ran the Meta account for a premium salon: 388 customer conversations at roughly ₹41 each, after catching a targeting failure the previous setup had missed. That discipline became the agency: audit before pitching, count qualified conversations instead of clicks, and let systems check the work so you do not have to.

Premium Salon
388 customer conversations at roughly ₹41 each. A targeting failure the previous setup missed, caught and fixed.
Luxury Travel Brand
High ticket international packages. Full Meta program under management.
Top Architectural Design Firm
Architecture and interiors. We found the leak, rebuilt the funnel and brought the cost per qualified lead down. Subject of our flagship forensic audit.
“
They found problems in our account that two agencies before them never mentioned. The report alone was worth more than the fee.
Client, luxury travel
06 · Questions

Asked before buying.

Why pay for an audit when agencies offer free ones?+

A free audit is a sales document. It exists to justify a retainer. You pay for ours so it can say what the account actually needs, including nothing.

What do you need from me?+

Read only access to the ad account and, if you keep one, the sales record. No calls required. Payment starts the 72 hour clock.

What if my account turns out to be fine?+

Then the verdict says so and we refuse the rebuild. The refusals above are not decoration; we turn down work the audit does not justify.

Do you guarantee a cost per lead?+

No. Nobody honestly can, and anyone who does is guessing or planning to move the goalposts. We show you the real number and exactly what moves it.

Is my account safe with you?+

We work on read only access and change nothing. The verdict is delivered to you alone and the access can be revoked the moment it lands.

Find out what your account is actually doing.

₹4,999. Audit delivered within 72 hours of payment. No retainer conversation until you have read it.

Book the audit hello@analyticalalliance.com
₹4,999 audit · 72 hour verdict